Subscribe To
Posts
All Comments
Monday, August 24, 2009
Your Social Network
Social networking and your SEO is such a confusing concept and such a huge concept that we are only going to cover the basics here today.
There are thousands if not hundreds of thousands of social networks. There are social networks that specialize in specific categories, and social networks that specialize in absolutely no categories. How do you choose and how do you spend your time.
The ones that we will talk about are the most common and most used, and the dangers of some of these.
First lets start with the list of the social networks that you've probably already heard about.
- Myspace
- Linked In
- Tagged
Twitter is by far the most simplistic version. It really has only 1 function. To send updates to those who are following you. But everybody seems to be using twitter, so how do you get somebody to follow you. A subject for another day. But what can you do to make twitter, help your SEO. It's very simple, links to your web site. Every time you twitter, if you ad a link to your web site, this is considered, "a link" and these links, if held in relevance with the SEARCH ENGINES, will help boost your ranking.
Facebook, Myspace, and Tagged are all places where you can go and set up a profile that fits your personality, you can change layouts, backgrounds, add a personal flair and possibly include your business links. The downfalls to these sites, is that they are by design "SOCIAL NETWORKS" or what most of us would call Free Dating Sites, you will find more singles, than businesses on these sites than you will find businesses, but even singles are consumers and may use your products or services, so it really never hurts to set up on these sites, just be careful what you do with your profile and make sure you keep it business as usual, even though the pull to socialize is large on these sites, try and keep yourself professional and a true representation of your business. Make sure your profile is unique to you, try not to use one of there mass production profile designs.
An last is LinkedIn, This is a situation that is by far the most useful to your business, because it is set to businesses, and business professionals. It is a great place to put your resume, and business profile if you are looking for other businesses to find you.
It doesn't really matter which of these you choose, or if you have the time, choose all of the above, here are the things you need to remember when using social networks to promote your business. Include links to your web site as often as possible, don't ever include direct links to your email, instead include a link to your contact page ( I assume that all of you know not to put your email on your contact us page, always use forms instead, also a subject for another day).
Coming soon to Cassie Designs and Web Development is profile pages to these and other social networks, get your profile, customized by Cassie Designs or purchase predesigned templates for your business.
Thursday, August 20, 2009
Zen Cart - Live Help Module
For those of you who already have a Zen Cart all set up and are completely happy with it, not ready to move it or change it. I am setting up a new section on the web site where you can actually order additions to your Zen Cart.
As the next few months go by, I will be adding new module choices all the time. Make your Zen Cart more useful and user friendly.
To see the new modules or order your own, visit us at www.cassie-designs.com
Tuesday, August 18, 2009
Is your Business Card worth the money
Does your Business Card do what you pay it to do
Have you ever taken a really good look at your business card. Now take a look at all of the other business cards you have picked up over the years. Does your business card have your name, phone number, web site address, etc. maybe you put the image of your logo on it. Ok so you just want people to know how to find you and you want to be able to hand them out at lunch meetings, maybe dinner meetings.
Sorry I got back to the office and filed it right in the trash.
How do you prevent this from happening. Take a really good look again at the accumulation of business cards that you kept. The ones that really impressed you. They were printed, not "copied", they had gloss, or matte finishes, and they were useful, sometimes even humorous.
Now turn them all over. What do you see on the back. If you see nothing, then you have wasted advertising space, and a really good place to put something useful, that may give your clients a reason to hang onto your business card. Try putting a calendar, map to your business, apt times and places, etc. If you can get the back of your card printed and designed as a complete part of your business card package, why not take advantage of the situation and let your card be a true impression of your business.
Complete Business Card Packages starting at $149.99.
- Complete Design of your business card (Front and Back)
- Complete Professional Printing of your Business Card with UV finish
- Shipping of your Business card
Subscribe to:
Posts
(Atom)